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In The Kibble
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BRAND

Blue Seal

Owned by Kent Nutrition Group, Inc. (part of Kent Corporation / Kent Worldwide)Since 1868Muscatine, IA

RECIPES REVIEWED
19
AVG PROTEIN, DM
29.7%
AVG STARCH
35%
FDA RECALLS
None since 2012
THE LINES

Blue Seal Lines, Reviewed

2 lines

Blue Seal splits its dry food into two kibble lines, EnTrust and Native, and every recipe in both includes grain. EnTrust is the larger line, with 10 recipes built on chicken, pork, lamb or salmon meal plus barley, rice, corn and sorghum; fish appears in nine of them. Native has six recipes arranged in numbered levels, from Level 1 to Level 4 plus Level 2.5 and a puppy recipe, and all six list fish and egg.

The label numbers set them apart. EnTrust averages 25.4% protein, 14% fat and 356 kcal, while Native averages 28.5% protein, 18% fat and 424 kcal, as fed. Native protein runs from 24% to 35% as the levels climb. Estimated starch is close in both, at 33.3% for EnTrust and 33.8% for Native, below the 37.4% average for kibble in our catalog. Neither line lists peas or lentils.

EnTrust

10 kibble
Protein
25.4%
Fat
14%
Starch
33.3%
Kcal / cup
356

Average kibble, as fed

EnTrust is Blue Seal's all-kibble line of 10 grain-inclusive recipes built on chicken, pork, lamb or salmon meal with barley, rice, corn and sorghum. No recipe contains peas or lentils, and fish appears in nine of the ten.

A good fit for: Owners who want grain-inclusive kibble without peas or lentils; Growing puppies, with the Puppy recipe at 30% protein

Read the EnTrust review

Native

6 kibble
Protein
28.5%
Fat
18%
Starch
33.8%
Kcal / cup
424

Average kibble, as fed

Blue Seal Native is a six-recipe, grain-inclusive kibble line arranged in numbered levels, from Level 1 to Level 4 plus Level 2.5 and a puppy recipe. Protein runs from 24% to 35% as the levels climb, and no recipe lists peas or lentils.

A good fit for: Owners wanting grain-inclusive kibble with no peas, lentils or potato; Adult dogs needing calorie dense food, like Level 4 at 510 kcal

Read the Native review
WHICH LINE FITS

Choosing Between The Blue Seal Lines

  • A grain-inclusive kibble with no peas or lentils: EnTrust
  • A puppy kibble with 30% protein: EnTrust
  • A lower calorie kibble for adult dogs: EnTrust
  • A calorie dense kibble for adult dogs: Native
  • A kibble with levels that rise in protein: Native
  • A lamb meal led kibble with grain: Native

All recipes

19 foods matched · newest first
Blue Seal EnTrust 10 recipes · See all
DEEP DIVE

Inside The Blue Seal Range

Across 19 recipes we review

Protein is close to the average kibble we review (29.7% on a dry matter basis).

Starch is lower than average, at 35% of the food as fed.

100% of recipes lead with a meat, fish or egg ingredient (89% across the site).

0% of recipes are grain-free.

NUTRITION

How The Range Measures Up

this range, lowest to highest its average average of all 3,205 foods we review

Protein, dry matter 30% 25% to 39%
15%site avg 30%50%
Fat, dry matter 17% 11% to 28%
5%site avg 18%30%
Starch, as fed 35% 21% to 44%
10%site avg 37%60%
Kcal per cup 378 313 to 510
250site avg 395600

Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out

INGREDIENTS

What Goes In The Bowl

Fish 84% 34%
Chicken 58% 56%
Egg 32% 31%
Pork 26% 11%
Lamb 16% 14%

Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.

Ingredients Some Owners Avoid

By-products 5% 13%
Artificial colors 0% 1%
Chemical preservatives 0% 9%
Corn 53% 15%
Wheat 16% 13%
Soy 5% 10%

These are not unsafe. They are listed because readers ask about them.

LIFE STAGE
  • Adult12
  • Puppy3
  • Senior1
  • All Life Stages1
BREED SIZE
  • All Breeds18
  • Small Breed1
  • Large Breed1
THE COMPANY

About Blue Seal

Owner
Kent Nutrition Group, Inc. (part of Kent Corporation / Kent Worldwide)
Ownership
Subsidiary of a private company
Founded
1868
Headquarters
Muscatine, IA

Who Makes It

Blue Seal is a feed and pet food brand of Kent Nutrition Group, a family-owned company based in Muscatine, Iowa, that is part of Kent Corporation. Its dog food lines include EnTrust, Native, Classics and Krunchies, and the company describes Native as a line with natural ingredients for athletic dogs. 1, 2, 3

Where It Is Made

The company says its EnTrust foods are manufactured and tested in its own award-winning, certified-safe pet food facilities. Kent Nutrition Group lists 15 manufacturing facilities in the US, including a mill in Bow, New Hampshire, but does not say which plants make its dog food. 4, 5

History

Blue Seal traces its roots to 1868, when Henry Kingman Webster started a gristmill in Lawrence, Massachusetts, and the Blue Seal name was introduced in 1910. Varied Investments, a predecessor of Kent Corporation, acquired the business in 1988, and in 2010 Blue Seal Feeds and Kent Feeds merged to form Kent Nutrition Group. 3

Worth Knowing

Petful's recall tracker lists no recalls of Blue Seal pet food. 6

  1. kentfeeds.com/species/dog
  2. en.wikipedia.org/wiki/Kent_Nutrition_Group
  3. kentfeeds.com/about-us/brand-history
  4. kentfeeds.com/product-lines/entrust
  5. kentfeeds.com/about-us/mills
  6. petful.com/brands/blue-seal-recall

Researched from the sources above. Spotted something out of date? Tell us.

RECALL HISTORY // BLUE SEAL

No Recalls In Our Record Since 2012

Our log holds FDA dog food recall notices from 2012 on, so this is not a guarantee that Blue Seal has never had one. See the recall log

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