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The Comparison

Three Foods, One Method

The same five measures, applied to each food from its own figures.

Prices are the lowest per pound we found across bag sizes, from our latest checks. Stores change prices often.

Three Foods, One Method. Each row is one measure; the best figure in a row is marked.
01 Now Fresh Good Gravy Large Breed Adult Beef Swap Remove 02 Now Fresh Grain-Free Small Breed Fish Adult Swap Remove 03 TruDog Raw Beef Meal Bites Grain-Free Swap Remove + Add A Food
01 Protein, Dry Matter Higher Is Better 26-32% dm reads typical mainstream. 01 Good Gravy Large Breed Adult Beef 28.9% 02 Grain-Free Small Breed Fish Adult 28.9% 03 Raw Beef Meal Bites Grain-Free 43.5% Best in this row
02 Carbohydrate Load, Dry Matter Lower Is Better Estimated, 6% ash assumed. Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 Good Gravy Large Breed Adult Beef 43% 39.0% as fed 02 Grain-Free Small Breed Fish Adult 41% 37.0% as fed 03 Raw Beef Meal Bites Grain-Free 9% 8.0% as fed Best in this row
03 Named Proteins In The First Five Count of named animal proteins. The count matches any named animal word in the opening five ingredients, so it also counts animal fats and flavourings as proteins. It is shown because it is one of the five measured lines, but it is too rough to call a winner on. 01 Good Gravy Large Breed Adult Beef 2 of 5 02 Grain-Free Small Breed Fish Adult 2 of 5 03 Raw Beef Meal Bites Grain-Free 5 of 5
04 Flagged Additives Level Lower Is Better Matched against the flag list. 01 Good Gravy Large Breed Adult Beef None 02 Grain-Free Small Breed Fish Adult None 03 Raw Beef Meal Bites Grain-Free None
05 Brand Recall History Level Lower Is Better Manufacturer, not recipe. 01 Good Gravy Large Breed Adult Beef None 02 Grain-Free Small Breed Fish Adult None 03 Raw Beef Meal Bites Grain-Free None
Starch, As Fed Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 Good Gravy Large Breed Adult Beef 39.0% 02 Grain-Free Small Breed Fish Adult 37.0% 03 Raw Beef Meal Bites Grain-Free 8.0%
Kcal / Cup 01 Good Gravy Large Breed Adult Beef 389 02 Grain-Free Small Breed Fish Adult 422 03 Raw Beef Meal Bites Grain-Free 233
Price / Lb Lowest Across Bag Sizes 01 Good Gravy Large Breed Adult Beef -- No price on file. 02 Grain-Free Small Breed Fish Adult $4.23 22 lb bag, Chewy 03 Raw Beef Meal Bites Grain-Free -- No price on file.
Cost / 1,000 Kcal Lower Is Cheaper To Feed What the same amount of energy costs, so a denser food is not penalized for a higher price per pound. 01 Good Gravy Large Breed Adult Beef -- No price on file. 02 Grain-Free Small Breed Fish Adult $2.54 03 Raw Beef Meal Bites Grain-Free -- No price on file.
First Five Ingredients 01 Good Gravy Large Breed Adult Beef de-boned beef, peas, whole dried egg, oatmeal, rye 02 Grain-Free Small Breed Fish Adult De-boned Trout, Potatoes, Potato Flour, Whole Dried Egg, Peas 03 Raw Beef Meal Bites Grain-Free Beef, Beef Heart, Beef Liver, Beef Lung, Beef Kidney

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Every figure here is the food's own. Protein and carbohydrate are converted to dry matter so foods of different moisture can be set beside each other; starch is estimated from the guaranteed analysis with ash assumed at 6.0%, and the recall record belongs to the manufacturer rather than to the recipe. Two rows are printed but never marked: the named-protein count, because the detection behind it is too rough to call a winner on, and calories, because neither more nor fewer is better without knowing the dog.

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