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The Comparison

Three Foods, One Method

The same five measures, applied to each food from its own figures.

These foods are different formats, so cost is shown but not ranked: wet and kibble are priced on very different amounts of water.

Prices are the lowest per pound we found across bag sizes, from our latest checks. Stores change prices often.

Three Foods, One Method. Each row is one measure; the best figure in a row is marked.
01 Halo Holistic Grain Free Cage-Free Chicken & Sweet Potato Swap Remove 02 Halo Small Breed Adult Holistic Chicken & Chicken Liver Swap Remove 03 K9 Natural Lamb Feast Grain-Free Swap Remove + Add A Food
01 Protein, Dry Matter Higher Is Better 26-32% dm reads typical mainstream. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato 29.7% 02 Small Breed Adult Holistic Chicken & Chicken Liver 30.8% 03 Lamb Feast Grain-Free 44.6% Best in this row
02 Carbohydrate Load, Dry Matter Lower Is Better Estimated, 6% ash assumed. Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato 42% 38.0% as fed 02 Small Breed Adult Holistic Chicken & Chicken Liver 39% 35.0% as fed 03 Lamb Feast Grain-Free 9% 8.5% as fed Best in this row
03 Named Proteins In The First Five Count of named animal proteins. The count matches any named animal word in the opening five ingredients, so it also counts animal fats and flavourings as proteins. It is shown because it is one of the five measured lines, but it is too rough to call a winner on. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato 1 of 5 02 Small Breed Adult Holistic Chicken & Chicken Liver 2 of 5 03 Lamb Feast Grain-Free 5 of 5
04 Flagged Additives Level Lower Is Better Matched against the flag list. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato None 02 Small Breed Adult Holistic Chicken & Chicken Liver None 03 Lamb Feast Grain-Free None
05 Brand Recall History Level Lower Is Better Manufacturer, not recipe. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato None 02 Small Breed Adult Holistic Chicken & Chicken Liver None 03 Lamb Feast Grain-Free None
Starch, As Fed Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato 38.0% 02 Small Breed Adult Holistic Chicken & Chicken Liver 35.0% 03 Lamb Feast Grain-Free 8.5%
Kcal / Cup 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato 418 02 Small Breed Adult Holistic Chicken & Chicken Liver 441 03 Lamb Feast Grain-Free --
Price / Lb Lowest Across Bag Sizes 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato $4.29 21 lb bag, Chewy 02 Small Breed Adult Holistic Chicken & Chicken Liver $5.00 10 lb bag, Chewy 03 Lamb Feast Grain-Free $37.50 8 lb bag, Chewy
Cost / 1,000 Kcal What the same amount of energy costs, so a denser food is not penalized for a higher price per pound. 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato $2.57 02 Small Breed Adult Holistic Chicken & Chicken Liver $2.84 03 Lamb Feast Grain-Free -- No calorie figure on file.
First Five Ingredients 01 Holistic Grain Free Cage-Free Chicken & Sweet Potato Deboned Chicken, Sweet Potatoes, Chickpeas, Potatoes, Brewers Dried Yeast 02 Small Breed Adult Holistic Chicken & Chicken Liver Deboned Chicken, Brown Rice, Peas, Pork, Brewers Dried Yeast 03 Lamb Feast Grain-Free Lamb, Lamb Tripe, Lamb Heart, Lamb Lung, Lamb Liver

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Every figure here is the food's own. Protein and carbohydrate are converted to dry matter so foods of different moisture can be set beside each other; starch is estimated from the guaranteed analysis with ash assumed at 6.0%, and the recall record belongs to the manufacturer rather than to the recipe. Two rows are printed but never marked: the named-protein count, because the detection behind it is too rough to call a winner on, and calories, because neither more nor fewer is better without knowing the dog.

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