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The Comparison

Three Foods, One Method

The same five measures, applied to each food from its own figures.

Prices are the lowest per pound we found across bag sizes, from our latest checks. Stores change prices often.

Three Foods, One Method. Each row is one measure; the best figure in a row is marked.
01 NutriSource PureVita Puppy Lamb & Pumpkin Entree Grain-Free Swap Remove 02 Merrick Lil’ Plates Small Breed Chicken Grain-Free Swap Remove 03 K9 Natural Lamb Feast Grain-Free Swap Remove + Add A Food
01 Protein, Dry Matter Higher Is Better 26-32% dm reads typical mainstream. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 30.0% 02 Lil’ Plates Small Breed Chicken Grain-Free 44.4% 03 Lamb Feast Grain-Free 44.6% Best in this row
02 Carbohydrate Load, Dry Matter Lower Is Better Estimated, 6% ash assumed. Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 40% 36.0% as fed 02 Lil’ Plates Small Breed Chicken Grain-Free 20% 0.0% as fed 03 Lamb Feast Grain-Free 9% 8.5% as fed Best in this row
03 Named Proteins In The First Five Count of named animal proteins. The count matches any named animal word in the opening five ingredients, so it also counts animal fats and flavourings as proteins. It is shown because it is one of the five measured lines, but it is too rough to call a winner on. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 2 of 5 02 Lil’ Plates Small Breed Chicken Grain-Free 5 of 5 03 Lamb Feast Grain-Free 5 of 5
04 Flagged Additives Level Lower Is Better Matched against the flag list. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free None 02 Lil’ Plates Small Breed Chicken Grain-Free None 03 Lamb Feast Grain-Free None
05 Brand Recall History Lower Is Better Manufacturer, not recipe. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 1 None in the last 3 years 02 Lil’ Plates Small Breed Chicken Grain-Free 1 None in the last 3 years 03 Lamb Feast Grain-Free None Best in this row
Starch, As Fed Estimated, not measured. It is what is left of the guaranteed analysis once protein, fat, fiber and moisture are taken out, with ash assumed at 6%. That leftover is mostly starch but also carries sugars and the fiber a crude-fiber test misses, so read it as a close estimate rather than an exact figure. Measured as fed, the same basis as the bag. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 36.0% 02 Lil’ Plates Small Breed Chicken Grain-Free 0.0% 03 Lamb Feast Grain-Free 8.5%
Kcal / Cup 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free 406 02 Lil’ Plates Small Breed Chicken Grain-Free -- 03 Lamb Feast Grain-Free --
Price / Lb Lowest Across Bag Sizes 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free -- No price on file. 02 Lil’ Plates Small Breed Chicken Grain-Free -- No price on file. 03 Lamb Feast Grain-Free $37.50 8 lb bag, Chewy
Cost / 1,000 Kcal Lower Is Cheaper To Feed What the same amount of energy costs, so a denser food is not penalized for a higher price per pound. 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free -- No price on file. 02 Lil’ Plates Small Breed Chicken Grain-Free -- No price on file. 03 Lamb Feast Grain-Free -- No calorie figure on file.
First Five Ingredients 01 PureVita Puppy Lamb & Pumpkin Entree Grain-Free lamb, lamb meal, garbanzo beans, chickpea flour, dried plain beet pulp 02 Lil’ Plates Small Breed Chicken Grain-Free DEBONED CHICKEN, CHICKEN BROTH, TURKEY BROTH, CHICKEN LIVER, DRIED EGG WHITES 03 Lamb Feast Grain-Free Lamb, Lamb Tripe, Lamb Heart, Lamb Lung, Lamb Liver

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Every figure here is the food's own. Protein and carbohydrate are converted to dry matter so foods of different moisture can be set beside each other; starch is estimated from the guaranteed analysis with ash assumed at 6.0%, and the recall record belongs to the manufacturer rather than to the recipe. Two rows are printed but never marked: the named-protein count, because the detection behind it is too rough to call a winner on, and calories, because neither more nor fewer is better without knowing the dog.

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