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In The Kibble
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BRAND

Stella & Chewy's

Privately heldSince 2003Oak Creek, WI

RECIPES REVIEWED
85
AVG PROTEIN, DM, KIBBLE
33.9%
AVG STARCH, KIBBLE
32%
FDA RECALLS
2
LINES
Raw Coated Kibble 22 Raw Blend Kibble 11 Marie’s Magical Dinner Dust 4 Marie’s Mix-Ins 3 Bountiful Bone Broth 2
THE LINES

Stella & Chewy's Lines, Reviewed

5 lines

Stella & Chewy's organizes its range into two kibble lines and three topper lines. Raw Coated Kibble is the larger kibble line, with 22 recipes, 11 of them grain free, averaging 30.5% protein and 31.5% estimated starch as fed. Raw Blend Kibble has 11 recipes, 5 grain free, at 31.1% protein and 30.5% starch. Both sit above the 26.9% protein and below the 37.4% starch averages for catalog kibble. Raw Coated uses chicken most, in 9 recipes, while Raw Blend spreads across chicken, fish and lamb at 5 each.

The toppers come in two styles. Marie's Magical Dinner Dust is freeze-dried raw, with four grain-free recipes averaging 41.3% protein built on beef, pork, duck, turkey or chicken. Bountiful Bone Broth, at 96 to 97% moisture, and Marie's Mix-Ins, at 92% moisture and sold for senior dogs, are pourable broths with 3% protein or less.

Raw Coated Kibble

22 kibble
Protein
30.5%
Fat
15%
Starch
31.5%
Kcal / cup
440

Average kibble, as fed

Raw Coated Kibble is Stella & Chewy's dry food line of 22 kibble recipes, each with a named meat or fish as the first ingredient. It averages 30.5% protein and 31.5% estimated starch as fed, against catalog kibble averages of 26.9% and 37.4%.

A good fit for: Owners looking for kibble above the 26.9% catalog protein average; Households wanting grain free kibble, with 11 grain free recipes

Read the Raw Coated Kibble review

Raw Blend Kibble

11 kibble
Protein
31.1%
Fat
15.3%
Starch
30.5%
Kcal / cup
441

Average kibble, as fed

Raw Blend Kibble is Stella & Chewy's dry food line of 11 kibbles, split into Wild Red, SuperBlends and core Cage-Free, Red Meat and Free Range recipes. On the label it averages more protein and less estimated starch than the typical kibble in our catalog.

A good fit for: Owners wanting more protein than the catalog's average kibble; Owners avoiding poultry, with several red meat and lamb recipes

Read the Raw Blend Kibble review

Marie’s Magical Dinner Dust

4 toppers
Protein
41.3%
Fat
33.8%

Average topper, as fed

Marie’s Magical Dinner Dust is Stella & Chewy’s line of freeze-dried raw toppers, with four grain-free recipes built on beef, pork, duck, turkey or chicken. Its protein runs from 38% to 48% as fed, well above the 18.4% average for toppers we track.

A good fit for: Owners adding a high-protein raw topper to a regular meal; Owners who prefer recipes without grain, peas, lentils or potato

Read the Marie’s Magical Dinner Dust review

Marie’s Mix-Ins

3 toppers
Protein
2.8%
Fat
0.7%

Average topper, as fed

Marie’s Mix-Ins is Stella & Chewy's line of bone broth mixers: three grain-free toppers built on a broth base with salmon, chicken or beef plus pumpkin. At 92% moisture and 2.5% to 3% protein, they are mostly broth rather than meat-dense toppers.

A good fit for: Owners wanting a grain-free topper without peas or lentils; Senior dogs, the life stage every recipe is sold for

Read the Marie’s Mix-Ins review

Bountiful Bone Broth

2 toppers
Protein
2%
Fat
0.1%

Average topper, as fed

Bountiful Bone Broth is Stella & Chewy's two-recipe broth topper line, built on beef or chicken bone broth with organic squash, tapioca and gelatin. At 96 to 97% moisture and 1 to 3% protein as fed, it is a pourable add-on, not a meal.

A good fit for: Owners adding liquid to dry food, at 96 to 97% moisture; Owners watching fat, since both recipes show 0.1% fat

Read the Bountiful Bone Broth review
WHICH LINE FITS

Choosing Between The Stella & Chewy's Lines

All recipes

85 foods matched · newest first
DEEP DIVE

Inside The Stella & Chewy's Range

Across 85 recipes we review

Protein runs higher than the average kibble we review (33.9% vs 30.1% on a dry matter basis).

Starch is lower than average, at 32% of the food as fed.

99% of recipes lead with a meat, fish or egg ingredient (89% across the site).

72% of recipes are grain-free.

NUTRITION

How The Range Measures Up

this range, lowest to highest its average average of all 3,205 foods we review

Protein, dry matter 34% 25% to 41%
15%site avg 30%50%
Fat, dry matter 17% 15% to 21%
5%site avg 18%30%
Starch, as fed 32% 24% to 42%
10%site avg 37%60%
Kcal per cup 428 354 to 506
250site avg 395600

Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out

INGREDIENTS

What Goes In The Bowl

Chicken 34% 56%
Beef 26% 20%
Fish 25% 34%
Lamb 25% 14%
Pork 19% 11%
Duck 19% 8%
Turkey 16% 20%

Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.

Ingredients Some Owners Avoid

By-products 0% 13%
Artificial colors 0% 1%
Chemical preservatives 0% 9%
Corn 0% 15%
Wheat 0% 13%
Soy 0% 10%

These are not unsafe. They are listed because readers ask about them.

LIFE STAGE
  • All Life Stages57
  • Adult11
  • Puppy8
  • Senior4
BREED SIZE
  • All Breeds82
  • Small Breed6
SPECIAL DIETS
  • Grain-free (no wheat, corn, rice, barley or oats)61
  • Limited Ingredient3
Stella & Chewy’s Wild Red Grain Free : Whole Prey Prairie Poultry Recipe, Raw Coated/Raw Blend Dry Dog Food MOST PROTEIN Stella & Chewy’s Wild Red Grain Free : Whole Prey Prairie Poultry Recipe, Raw Coated/Raw Blend Dry Dog Food 40.9% dry matter Stella & Chewy’s Wild Red Grain Free : Whole Prey Red Meat Recipe, Raw Coated/Raw Blend Kibble - Protein Rich, Poultry Free, Legume Free Dry Dog Food LEAST STARCH Stella & Chewy’s Wild Red Grain Free : Whole Prey Red Meat Recipe, Raw Coated/Raw Blend Kibble - Protein Rich, Poultry Free, Legume Free Dry Dog Food 24% as fed Stella & Chewy’s Wild-Caught Whitefish, Ancient Grains & Salmon Recipe Dry Dog Food FEWEST CALORIES Stella & Chewy’s Wild-Caught Whitefish, Ancient Grains & Salmon Recipe Dry Dog Food 354 kcal per cup
THE COMPANY

About Stella & Chewy's

Ownership
Privately held
Founded
2003
Headquarters
Oak Creek, WI

Who Makes It

Stella & Chewy's is a Wisconsin-based pet food company known for freeze-dried raw and frozen raw dog and cat food, raw-coated kibble, and toppers such as Meal Mixers and Marie's Magical Dinner Dust. Jay Thompson became CEO in June 2025, succeeding founder Marie Moody, who had served as interim CEO in 2024. 1, 2

Where It Is Made

The company runs its own manufacturing facility in Oak Creek, Wisconsin, which also houses its warehouse and headquarters. Its freeze-dried raw coated kibble is produced by a co-packer, North Freeze Dry in Little Falls, Minnesota, according to a May 2026 industry profile. 3, 1

History

Marie Moody founded the company in 2003 after her rescue dog Chewy's health improved on a raw diet, and she first sold raw food to independent pet stores in New York City. Growth equity firms Stripes and Convergent Capital Partners invested in 2013, and the company later moved to Oak Creek, Wisconsin. After years of selling mostly through independent pet stores, it added Petco in 2023 and then PetSmart, Target and grocery chains in 2025. 4, 5, 1

Worth Knowing

In July 2015 the company recalled a number of freeze-dried and frozen dog and cat products for possible Listeria monocytogenes contamination, and it said no illnesses had been reported. The company says it uses high-pressure pasteurization on its raw products, and its Oak Creek plant is SQF Level 2 certified. 6, 1

  1. foodchainmagazine.com/stella-chewys-turns-rescue-dog-devotion-into-a-global-benchmark-for-pet-food-safety
  2. prnewswire.com/news-releases/stella--chewys-appoints-jay-thompson-as-new-ceo-302494161.html
  3. lcnpartners.com/stella-and-chewys
  4. urbanmilwaukee.com/pressrelease/stella-chewys-expands-operations-in-oak-creek
  5. stripes.co/investments/stella-chewys
  6. ohiovma.org/news/?p=1374

Researched from the sources above. Spotted something out of date? Tell us.

RECALL HISTORY // STELLA & CHEWY'S

2 FDA Recalls On Record

DEC 11, 2015
LISTERIA MONOCYTOGENES

Pet Food, Frozen Dinner Morsels

JUL 5, 2015
LISTERIA MONOCYTOGENES

Dog and cat food

See the recall log

NEWS & PRESS

What Stella & Chewy's Has Announced

MAY 6, 2026
NEWS Stella & Chewy's turns rescue-dog devotion into a global benchmark for pet food safety

A company profile covering its Oak Creek manufacturing complex, SQF Level 2 certification, co-packed raw-coated kibble, and its expansion into mass retail and grocery. Food Chain Magazine

DEC 8, 2025
NEWS Stella & Chewy's Expands Grocery Footprint With December Launch at Over 450 Sprouts Farmers Market Stores

The brand launched freeze-dried raw pet foods, including 10 dog products, at 464 Sprouts Farmers Market locations nationwide. PR Newswire

DEC 2, 2025
NEWS Stella & Chewy's Premium Freeze-Dried Raw Dog Food Set to Debut at Publix Stores Across the Southeast

Freeze-dried raw Meal Mixers, Dinner Dust and Breakfast Sprinkles rolled out to more than 1,400 Publix stores in eight southeastern states. PR Newswire

SEP 2, 2025
NEWS Kibble's New Best Friend: Stella & Chewy's Launches at Target

Stella & Chewy's launched nationally at Target with Meal Mixers, Dinner Dust, Breakfast Sprinkles and other toppers and treats. PR Newswire

JUN 30, 2025
CORPORATE Stella & Chewy's Appoints Jay Thompson as New CEO

Former Generous Brands CFO Jay Thompson was named CEO, and founder Marie Moody, who had been interim CEO, stepped back from the executive role. PR Newswire

MAY 6, 2025
NEWS Stella & Chewy's Joins Forces with PetSmart to Expand Access to Premium Raw and Natural Pet Nutrition

More than 80 Stella & Chewy's products, including freeze-dried raw meals, toppers, kibble and treats, launched at PetSmart stores nationwide and online. PR Newswire

APR 30, 2025
NEWS Stella & Chewy's to Bring Premium Raw and Natural Pet Food to More Pets

The company announced another grocery retail expansion, reported as H-E-B stores, as part of its push beyond pet specialty stores. PR Newswire

APR 25, 2025
NEWS Stella & Chewy's Expands Reach with Meijer to Bring Premium Raw and Natural Pet Food to More Pet Parents

Stella & Chewy's freeze-dried raw food, kibble and treats became available at Meijer stores and online. PR Newswire

All Stella & Chewy's news →

HEAD TO HEAD

Stella & Chewy's Compared With Other Brands

Stella & Chewy's vs Orijen
LINE VS LINE

Stella & Chewy's Lines Compared

Stella & Chewy's Raw Coated Kibble vs Stella & Chewy's Raw Blend Kibble

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