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PRODUCT LINE

Pure Balance Pro+

A line from Pure Balance

RECIPES REVIEWED
12
AVG PROTEIN, DM, KIBBLE
27.3%
AVG STARCH, KIBBLE
41%
FDA RECALLS
None since 2012
LINE REVIEW

The Pure Balance Pro+ Line, Reviewed

12 recipes, read label by label

Pro+ is built around familiar animal proteins paired with grains and legumes. Chicken is the most common animal protein in both formats, with salmon, turkey, whitefish, egg, beef and pork appearing in other recipes. The line has six kibbles and six wet foods, with recipes for puppies, adults and seniors, small and large breeds, and dogs sold for weight control or active lifestyles.

The kibbles run from 22% to 26% protein and 38% to 44% estimated starch, as fed. Against 1,834 kibbles in our catalog, the line averages 24.6% protein versus 26.9%, 40.8% estimated starch versus 37.4%, and 378 kcal per cup versus 395. The wet foods stay between 7% and 7.5% protein, averaging 7.2% against a catalog average of 8.3% across 866 wet foods.

The trade-off is a line with more carbohydrate than the typical kibble and a little less protein in both formats. All six kibbles and five of the six wet foods list peas or lentils, and only two recipes, one in each format, are grain-free.

A GOOD FIT FOR
  • Owners who want grain-inclusive kibble and wet food
  • Households feeding puppies, adults and seniors from one line
  • Owners watching calories, with kibbles from 325 to 430 kcal per cup
WORTH KNOWING
  • All six kibbles and five of the six wet foods contain peas or lentils; the Turkey & Potato Recipe Can is the only one without them.
  • Only two recipes are grain-free: the Small Breed Chicken and Pea Recipe kibble and the Mature Cup wet food.
  • Kibble estimated starch runs from 38% to 44%, and the line's kibble average of 40.8% sits above the catalog kibble average of 37.4%.

Pure Balance Pro+ Kibble 6 recipes

Recipe Protein Fat Starch Kcal / cup First ingredients
Small Breed Chicken and Pea Recipe 26% 15% 38% 430 CHICKEN, CHICKEN MEAL (SOURCE OF GLUCOSAMINE), DRIED PEAS
Chicken & Brown Rice Large Breed Puppy Recipe 26% 15% 38% 391 Chicken, chicken meal (source of glucosamine), dried peas
Sensitive Skin & Stomach, Salmon & Rice Recipe 25% 15% 39% 325 Salmon, menhaden fish meal, oat groats
Weight Management Chicken & Oatmeal Recipe 24.5% 7% 42.5% -- Chicken, Chicken Meal (Source of Glucosamine), Ground Grain Sorghum
Senior Salmon & Brown Rice Recipe 24% 12% 43% -- Salmon, Turkey Meal (Source of Glucosamine and Chondroitin Sulfate), Brown Rice
Large Breed Chicken & Brown Rice Recipe 22% 12% 44% 367 Chicken, Chicken Meal (Source of Glucosamine and Chondroitin Sulfate), Brown Rice
Line average 24.6% 12.7% 40.8% 378

All figures as fed, from the guaranteed analysis on each label. Starch is our estimate, since no bag prints it. Highest in the line is marked in bold, lowest in italics.

Small Breed Chicken and Pea Recipe

26% protein · 15% fat · 38% starch · 430 kcal/cup · All Life Stages

Most calories in the lineOnly one grain-free

The only grain-free kibble in the line, this small breed recipe uses dried peas, potatoes and pea starch in place of rice and oats, with 26% protein. At 430 kcal per cup it is the most calorie-dense kibble here, suiting owners of small dogs who want grain-free food.

Full review of Small Breed Chicken and Pea Recipe

Senior Salmon & Brown Rice Recipe

24% protein · 12% fat · 43% starch · Senior

Only kibble here with turkey

This senior kibble is the only one in the line with turkey, pairing salmon with turkey meal ahead of brown rice, dried peas and brewers rice. At 24% protein and 43% estimated starch, it suits owners of older dogs who want a fish-led recipe with grain.

Full review of Senior Salmon & Brown Rice Recipe

Large Breed Chicken & Brown Rice Recipe

22% protein · 12% fat · 44% starch · 367 kcal/cup · All Life Stages

Least protein in the lineMost starch in the line

This large breed kibble has the least protein in the line at 22% and the most estimated starch at 44%, with brown rice, brewers rice and oatmeal behind chicken and chicken meal. It suits owners of big dogs who want a rice and oat recipe labeled for all life stages.

Full review of Large Breed Chicken & Brown Rice Recipe

Pure Balance Pro+ Wet food 6 recipes

Recipe Protein Fat Moisture Kcal / kg First ingredients
Chicken Recipe for Healthy Weight Can 7.5% 3% 78% -- Chicken (source of glucosamine and chondroitin sulfate), chicken broth, water sufficient for processing
Mature Cup 7.5% 2.5% 82% 807 CHICKEN BROTH, CHICKEN (SOURCE OF GLUCOSAMINE AND CHONDROITIN SULFATE), CHICKEN LIVER
Performance for Active Dogs, Beef & Chicken Recipe Can 7% 6% 78% -- Beef, chicken, beef broth
Performance Turkey & Chicken Recipe Cuts in Gravy Can 7% 5% 78% -- TURKEY, TURKEY BROTH, WATER SUFFICIENT FOR PROCESSING
Turkey & Potato Recipe Can 7% 5% 78% 1,073 TURKEY, WHITEFISH, POTATOES
Chicken & Brown Rice Stew for Puppy Can 7% 4% 82% -- Chicken, chicken broth, water sufficient for processing
Line average 7.2% 4.3% 79.3% 940

All figures as fed, from the guaranteed analysis on each label. Wet food is mostly water, so compare it with other wet food only. Highest in the line is marked in bold, lowest in italics.

Mature Cup

7.5% protein · 2.5% fat · 807 kcal/kg · Senior

Least fat in the lineFewest calories in the lineOnly one grain-free

Made for seniors, this cup is the only grain-free wet food in the line, with the least fat at 2.5% and the fewest calories at 807 kcal per kg. Chicken broth leads, then chicken, chicken liver, whitefish and dried egg whites, suiting owners of older dogs.

Full review of Mature Cup

Turkey & Potato Recipe Can

7% protein · 5% fat · 1,073 kcal/kg · Adult

Most calories in the lineOnly one without peas or lentils

The only recipe in the line without peas or lentils, this adult can pairs turkey and whitefish with potatoes. It has the most calories in the line at 1,073 kcal per kg and suits owners who want to avoid legumes.

Full review of Turkey & Potato Recipe Can

Questions About Pure Balance Pro+

Is Pure Balance Pro+ grain free?

Most Pro+ recipes contain grain. The Small Breed Chicken and Pea Recipe kibble and the Mature Cup wet food are the only grain-free options in the line.

Which Pure Balance Pro+ kibble has the most protein?

The Small Breed Chicken and Pea Recipe and the Chicken & Brown Rice Large Breed Puppy Recipe tie at 26% protein. The Large Breed Chicken & Brown Rice Recipe has the least at 22%.

Does Pure Balance Pro+ dog food contain peas?

All six Pro+ kibbles and five of the six wet foods contain peas or lentils. The Turkey & Potato Recipe Can is the only recipe in the line without them.

All recipes

12 foods matched · newest first
DEEP DIVE

Inside The Pure Balance Pro+ Range

Across 12 recipes we review

Protein runs lower than the average kibble we review (27.3% vs 30.1% on a dry matter basis).

Starch is higher than average, at 41% of the food as fed.

100% of recipes lead with a meat, fish or egg ingredient (89% across the site).

17% of recipes are grain-free.

NUTRITION

How The Range Measures Up

this range, lowest to highest its average average of all 3,205 foods we review

Protein, dry matter 27% 24% to 29%
15%site avg 30%50%
Fat, dry matter 14% 8% to 17%
5%site avg 18%30%
Starch, as fed 41% 38% to 44%
10%site avg 37%60%
Kcal per cup 378 325 to 430
250site avg 395600

Starch is our estimate from the guaranteed analysis, since no manufacturer prints it. How we work it out

INGREDIENTS

What Goes In The Bowl

Chicken 75% 56%
Fish 42% 34%
Egg 42% 31%
Turkey 25% 20%
Beef 8% 20%
Pork 8% 11%

Share of recipes that list each animal protein as an ingredient, not counting oils, fats or flavorings. Useful if your dog has a food sensitivity.

Ingredients Some Owners Avoid

By-products 0% 13%
Artificial colors 0% 1%
Chemical preservatives 8% 9%
Corn 0% 15%
Wheat 0% 13%
Soy 0% 10%

These are not unsafe. They are listed because readers ask about them.

LIFE STAGE
  • All Life Stages5
  • Adult3
  • Senior2
  • Puppy2
BREED SIZE
  • All Breeds9
  • Large Breed2
  • Small Breed1
SPECIAL DIETS
  • Grain-free (no wheat, corn, rice, barley or oats)2
RECALL HISTORY // PURE BALANCE

No Recalls In Our Record Since 2012

Our log holds FDA dog food recall notices from 2012 on, so this is not a guarantee that Pure Balance has never had one. See the recall log

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