Skip to content
In The Kibble
My dogs
News

Dog Food News

What dog food brands announce, and what we see change on the shelf: new recipes, recipe changes, discontinued foods and company news, each tied to the foods we review.

February 2026

Pure Treats buys Primal Pet Foods from private-equity owners

Montreal-based Pure Treats bought Fairfield, California-based Primal Pet Foods from Kinderhook Industries for an undisclosed price.

Primal Pet Foods is Acquired by Pure Treats

Pure Treats Inc., parent of PureBites, acquired Primal Pet Foods from Kinderhook Industries. The combined business operates as Pure Treats Primal Pet Group.

Nasta Pet Food Acquires FirstMate Pet Foods to Accelerate North American Expansion

French family-owned Nasta Pet Food bought FirstMate Pet Foods of British Columbia. Nasta said FirstMate will run on its own, keeping its management, teams and manufacturing sites.

100 Years of NUTRO Pet Food: Celebrating a Century of Growing Healthy Pets

Nutro marked its 100th anniversary by launching a Natural Choice Recipes Sensitive Skin & Stomach Guarantee, which comes with a money-back promise. The release also highlighted the brand's GREATER GROUND soil health program.

January 2026

Wellness Pet Company Introduces Wellness Protein Bowls to Elevate Mealtime

Wellness launched Protein Bowls, shelf-stable wet food pouches for adult dogs in eight recipes. They launched first at PetSmart, with a wider national rollout planned for April 2026.

December 2025

Zignature Introduces New Zignature Essence and Zignature Inception Lines

Pets Global moved its Essence and Inception dog foods under the Zignature name, with 12 new dry and wet recipes. Inception was reformulated as a grain-inclusive line at a lower price point.

Natural Balance Earns 5-Star Dog Food Advisor Ratings for Specialized Nutrition and Health Protection Dry Dog Food Lines

Natural Balance announced that its Specialized Nutrition and Health Protection dry dog food lines each received a 5-star rating from Dog Food Advisor.

Nature's Logic Redefines "Natural" Dog Food with Pure Naturals Launch

Parent company Mid America Pet Food posted the Pure Naturals launch announcement on its own news page. CEO Jeff Caswell is quoted as saying the line aims to make the brand's nutrition more widely available.

Vital Essentials launches 3-pound pet food bags

Vital Essentials added 3-pound bags of Crunchy Mini Nibs (Turkey, Beef) and Soft Nibs (Lamb & Whitefish, Beef & Salmon) for dogs. They are sold through VitalEssentials.com, Amazon, Chewy and independent retailers.

Frozen dog food voluntarily recalled following complaints of plastic contamination

Veterinary outlet coverage of Fromm's recall of 300 cases of Bonnihill Farms BeefiBowls frozen dog food over plastic contamination complaints, including signs owners should watch for.

Stella & Chewy's Expands Grocery Footprint With December Launch at Over 450 Sprouts Farmers Market Stores

The brand launched freeze-dried raw pet foods, including 10 dog products, at 464 Sprouts Farmers Market locations nationwide.

Dog food company recalls 300 cases sold nationwide over plastic contamination fears

Fox Business reported the Bonnihill Farms BeefiBowls recall, noting the product was sold in 16-ounce tubes with a Best By date of December 25, 2026.

Jinx it: Dog food CFO shares insights on fast and furry-us growth

CFO Graeme Fleckney talked about Jinx's growth to more than 10,000 retail locations and said the company was exploring a Series C round.

Fromm Family Foods Voluntarily Recalls Bonnihill BeefiBowls Food for Dogs Due to Potential Foreign Material Contamination

Fromm recalled 300 cases of Bonnihill Farms BeefiBowls Beef Recipe gently cooked frozen dog food in 16 oz chubs for potential plastic contamination. It was distributed in 14 states and Ontario, and no illnesses were reported.

Stella & Chewy's Premium Freeze-Dried Raw Dog Food Set to Debut at Publix Stores Across the Southeast

Freeze-dried raw Meal Mixers, Dinner Dust and Breakfast Sprinkles rolled out to more than 1,400 Publix stores in eight southeastern states.

Post Holdings projects recovery after sharp pet food volume drop

Post Holdings reported that fiscal 2025 pet food sales fell 11% to $1.6 billion. It said Kibbles 'n Bits showed strong consumption volume compared with the prior year.

Keep In The Know,
Know What's In The Bowl

The In the Kibble newsletter. Useful emails for dog owners: what we find inside dog food, how to feed well, and a heads-up when a food is recalled.
DOUBLE OPT-IN // ONE CLICK TO STOP // NEVER SHARED